NA-KD
DIGITAL MARKETING ASSOCIATE
NA-KD is a pioneer in influencer and digital marketing. As a Digital Marketing Associate, I worked across three departments (social, creative and marketing) to plan, produce and analyse content for the influencer and brand campaigns. The company demands a fast paced environment which ensured that I was resilient, quick and organised.
My greatest achievements at NA-KD was the content I created across all platforms, with some works amassing over 5 million views on TikTok alone. In an average week, I would produce over 40 pieces of content.
As most content was influencer driven, we had to find harmony between NA-KD brand identity and the creator.
Every campaign, influencer and brand, typically included pre-launch and launch Instagram stories, a selection of TikTok's, paid ads content, YouTube video or IGTV for larger campaigns and sometimes video graphics for web.